"AI-powered"

#13439957

13 March 2026

The iconic T-Mobile (Deutsche Telekom) ''T'' logo illuminates in magenta at the company's main exhibition pavilion during the Mobile World Congress in Barcelona, Spain, on March 5, 2026. For the 2026 edition, the brand showcases its ''Magenta AI'' ecosystem, highlighting the transition toward AI-native 6G networks. The stand features the world premiere of an AI-powered call assistant that operates at the network level without requiring local apps, alongside the MIA (Mobile Intelligent Assistant) life-size 3D avatar powered by a custom Large Language Model (LLM) for real-time visitor interaction. Technical demonstrations at the booth, supported by the NVIDIA AI Aerial platform and Qualcomm Snapdragon 8 Gen 5 integrated systems, showcase the first commercial-ready AI-RAN (Radio Access Network) architecture designed to optimize 5G-Advanced spectral efficiency.

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#13439892

13 March 2026

The Microsoft corporate logo is illuminated at the Fira Gran Via booth during the Mobile World Congress in Barcelona, Spain, on March 5, 2026. The event marks the debut of the Microsoft Telecom Agentic Store reference framework and Azure Local for disconnected AI operations. The exhibition highlights the integration of Copilot Studio and the Microsoft Agent Factory, showcasing specialized AI agents powered by Azure OpenAI Foundry models running on NVIDIA-based GPU infrastructure. The booth features demonstrations of Azure Databricks Lakebase for real-time telecom transactions and sovereign cloud solutions developed in collaboration with global operators to ensure data residency and regulatory compliance across 5G-Advanced networks.

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#13439894

13 March 2026

The Microsoft corporate logo is illuminated at the Fira Gran Via booth during the Mobile World Congress in Barcelona, Spain, on March 5, 2026. The event marks the debut of the Microsoft Telecom Agentic Store reference framework and Azure Local for disconnected AI operations. The exhibition highlights the integration of Copilot Studio and the Microsoft Agent Factory, showcasing specialized AI agents powered by Azure OpenAI Foundry models running on NVIDIA-based GPU infrastructure. The booth features demonstrations of Azure Databricks Lakebase for real-time telecom transactions and sovereign cloud solutions developed in collaboration with global operators to ensure data residency and regulatory compliance across 5G-Advanced networks.

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#13439895

13 March 2026

The Microsoft corporate logo is illuminated at the Fira Gran Via booth during the Mobile World Congress in Barcelona, Spain, on March 5, 2026. The event marks the debut of the Microsoft Telecom Agentic Store reference framework and Azure Local for disconnected AI operations. The exhibition highlights the integration of Copilot Studio and the Microsoft Agent Factory, showcasing specialized AI agents powered by Azure OpenAI Foundry models running on NVIDIA-based GPU infrastructure. The booth features demonstrations of Azure Databricks Lakebase for real-time telecom transactions and sovereign cloud solutions developed in collaboration with global operators to ensure data residency and regulatory compliance across 5G-Advanced networks.

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#13439906

13 March 2026

The Salesforce corporate logo is seen against a clear blue sky at the Salesforce Garden outdoor pavilion during the Mobile World Congress at Fira Gran Via. The 900-square-meter exhibition space serves as the hub for the ''Agentic Enterprise'' showcase, featuring live demonstrations of Agentforce, the company's autonomous AI platform powered by Data Cloud and Atlas Reasoning Engine. The exhibit highlights specialized AI agents for the telecommunications industry, including Agentforce for Communications, designed to automate complex customer lifecycles and network sales. Visitors explore the integration of Slack AI and Tableau Pulse on high-performance infrastructure, while the pavilion emphasizes sustainability and the transition from predictive to generative and autonomous AI workflows in the Customer 360 ecosystem during the Mobile World Congress in Barcelona, Spain, on March 5, 2026.

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#13439961

13 March 2026

The LG Uplus (LGU+) logo displays at the company's dedicated pavilion during the Mobile World Congress in Barcelona, Spain, on March 5, 2026, where the South Korean operator unveils its future vision, ''Humanizing Every Connection.'' The exhibit centers on the global debut of ixi-O pro, an advanced evolution of their AI call agent powered by the LG EXAONE 3.0 large language model and optimized for the Qualcomm Snapdragon 8 Gen 5 platform to enable real-time, on-device voice phishing detection and context-aware call summaries. Additionally, the booth showcases the ''Sovereign AI Full-Stack'' solution, a collaborative hardware-software appliance developed with Furiosa AI and featuring the Renegade NPUs (Neural Processing Units), designed to allow enterprises to deploy secure, private AI networks without external cloud dependency. The display also highlights the ixi-Guardian security suite, which wins a 2026 GLOMO Award for its end-to-end protection of telecommunications AI agents.

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#13439924

13 March 2026

A reference smartphone powered by the MediaTek Dimensity 9500 chipset is displayed at the Fira Gran Via, demonstrating the ''Dimensity AI Telephoto'' generative imaging technology. The device features a specialized 200-megapixel Samsung ISOCELL HP5 main sensor and a 50-megapixel periscope telephoto lens with 5x optical and 100x digital zoom capabilities. The hardware utilizes the integrated NPU 890 and the Imagiq 10 ISP (Image Signal Processor) to execute real-time AI Super Resolution and generative texture reconstruction, which intelligently fills in missing visual data at high magnification levels. The exhibit highlights the chipset's All-Big-Core architecture, featuring the Cortex-X925 core running at 3.73 GHz, which manages the complex computational photography pipelines required for stable 4K video capture at 10x hybrid zoom during the Mobile World Congress in Barcelona, Spain, on March 5, 2026.

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#13439925

13 March 2026

A reference smartphone powered by the MediaTek Dimensity 9500 chipset is displayed at the Fira Gran Via, demonstrating the ''Dimensity AI Telephoto'' generative imaging technology. The device features a specialized 200-megapixel Samsung ISOCELL HP5 main sensor and a 50-megapixel periscope telephoto lens with 5x optical and 100x digital zoom capabilities. The hardware utilizes the integrated NPU 890 and the Imagiq 10 ISP (Image Signal Processor) to execute real-time AI Super Resolution and generative texture reconstruction, which intelligently fills in missing visual data at high magnification levels. The exhibit highlights the chipset's All-Big-Core architecture, featuring the Cortex-X925 core running at 3.73 GHz, which manages the complex computational photography pipelines required for stable 4K video capture at 10x hybrid zoom during the Mobile World Congress in Barcelona, Spain, on March 5, 2026.

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#13439905

13 March 2026

An attendee interacts with a high-fidelity AI Holographic Avatar at the Fira Gran Via, demonstrating the latest advancements in volumetric video capture and generative AI video production. The system utilizes a dedicated array of 21 Intel RealSense depth cameras and is powered by the NVIDIA GH200 Grace Hopper Superchip to process over 70 gigabits of raw data per second in real-time. The exhibit showcases the A.X K1 hyperscale AI model (or Telefonica's Edge-based AI), which allows for instant AI Avatar customization, including voice synthesis and emotional mapping. The 3D hologram is projected via a holographic mist display or transparent OLED panel, enabling a seamless ''Digital Twin'' experience with ultra-low latency supported by 5G-Advanced (5G-A) connectivity and MEC (Multi-access Edge Computing) during the Mobile World Congress (MWC) in Barcelona, Spain, on March 5, 2026.

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#13439915

13 March 2026

A digital display at the Nokia booth showcases the Vadiio Generative AI dashboard, visualizing real-time traffic light synchronization and On-Delivery autonomous route optimization at the Fira Gran Via. The system is powered by the NVIDIA Blackwell HGX B200 server architecture at the edge, processing multimodal data through Nokia's AVA (Adaptive Virtual Assistant) autonomous operations software. The interface demonstrates how generative AI models, running on Intel Xeon 6 processors with vRAN Boost, analyze live video feeds from 48-megapixel smart city sensors to adjust delivery paths and signal timings. The demonstration highlights the integration of the ReefShark SoC for ultra-low latency data transmission, ensuring that On-Delivery robots, equipped with NVIDIA Jetson Orin modules, receive path updates in less than 10ms to avoid congestion during the Mobile World Congress (MWC) in Barcelona, Spain, on March 5, 2026.

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#13439917

13 March 2026

A live demonstration of the Vadiio Generative AI platform performs a semantic search for a ''person carrying a child'' across multiple security feeds at the Fira Gran Via. The system analyzes 4K video streams from Nokia i-Pro smart cameras equipped with 20-megapixel sensors, utilizing the NVIDIA Blackwell B200 GPU architecture for real-time natural language processing (NLP) of visual data. Powered by Intel Xeon 6 processors with vRAN Boost, the interface showcases how generative AI replaces traditional manual scrubbing with instant metadata filtering. The setup highlights the Nokia ReefShark SoC for ultra-low latency data backhaul and the Nokia AVA (Adaptive Virtual Assistant) framework, enabling complex object and behavioral recognition within a secure Sovereign AI environment during the Mobile World Congress (MWC) in Barcelona, Spain, on March 5, 2026.

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#13439916

13 March 2026

A digital interface at the Nokia booth displays the Vaidio Generative AI video analytics platform, which monitors multiple security feeds at the Fira Gran Via during the Mobile World Congress in Barcelona, Spain, on March 5, 2026. The system integrates live streams from Nokia i-Pro smart cameras featuring 20-megapixel sensors and 4K resolution, processed through the NVIDIA Blackwell B200 GPU architecture located at the network edge. Powered by Intel Xeon 6 processors with vRAN Boost technology, the software utilizes Semantic Vision models to identify and track objects across disparate camera angles in real-time. The exhibit demonstrates the synergy between the Nokia ReefShark SoC for high-speed data backhaul and Vaidio's autonomous reasoning engine, which enables natural language querying of visual metadata to enhance public safety and crowd management.

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#13439907

13 March 2026

A high-angle wide shot overlooks Hall 3 at the Fira Gran Via, dominated by a massive Samsung Galaxy banner promoting the Galaxy S26 Series and its integrated Galaxy AI ecosystem, powered by the Snapdragon 8 Elite Gen 5 and Exynos 4400 processors, as thousands of industry professionals navigate the world's largest mobile technology exhibition featuring major booths from global tech leaders and telecommunications giants during the Mobile World Congress (MWC) in Barcelona, Spain, on March 5, 2026.

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#13439932

13 March 2026

The Meta corporate logo is featured at the Fira Gran Via booth, highlighting the company's ''AI-First'' hardware ecosystem during the Mobile World Congress. The exhibit showcases the Ray-Ban Meta Display (Gen 3) smart glasses, which feature a 12-megapixel ultra-wide camera for multimodal AI environment analysis and a micro-LED heads-up display etched into the right lens. The hardware is powered by the Qualcomm Snapdragon AR1 Gen 2 platform, enabling real-time language translation and ''Look and Ask'' visual search via the Llama 4 model. The display also features the Meta Quest 4 (codenamed ''Pismo High''), which utilizes the Snapdragon XR2 Gen 3 chipset and dual 24-megapixel 4K passthrough cameras for high-fidelity mixed reality experiences. The booth demonstrates the Neural Band (EMG) wearable for gesture-based control and the prototype Orion AR glasses with a 70-degree field of view and silicon carbide lenses during the Mobile World Congress in Barcelona, Spain, on March 5, 2026.

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#13439886

13 March 2026

Attendees gather at the Samsung Galaxy Experience booth in Hall 3 of the Fira Gran Via, where the illuminated Galaxy AI logo signals the brand's shift toward Agentic AI experiences. The 1,745-square-meter exhibition space showcases the integration of the Qualcomm Snapdragon 8 Elite Gen 5 for Galaxy and the Exynos 2600 (2nm) processors across the new Galaxy S26 series. Live demonstrations of Photo Assist for text-to-image editing and the Flex Magic Pixel privacy technology are featured. Powered by One UI 8.5, the ecosystem-wide AI manages complex tasks across the Galaxy Z TriFold, Galaxy Watch8, and Galaxy Buds4 Pro, which utilize the Hexagon NPU for local, on-device processing of multimodal commands during the Mobile World Congress (MWC) in Barcelona, Spain, on March 5, 2026.

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#13439887

13 March 2026

Attendees gather at the Samsung Galaxy Experience booth in Hall 3 of the Fira Gran Via, where the illuminated Galaxy AI logo signals the brand's shift toward Agentic AI experiences. The 1,745-square-meter exhibition space showcases the integration of the Qualcomm Snapdragon 8 Elite Gen 5 for Galaxy and the Exynos 2600 (2nm) processors across the new Galaxy S26 series. Live demonstrations of Photo Assist for text-to-image editing and the Flex Magic Pixel privacy technology are featured. Powered by One UI 8.5, the ecosystem-wide AI manages complex tasks across the Galaxy Z TriFold, Galaxy Watch8, and Galaxy Buds4 Pro, which utilize the Hexagon NPU for local, on-device processing of multimodal commands during the Mobile World Congress (MWC) in Barcelona, Spain, on March 5, 2026.

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