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"An Iranian man holds a cup of Matcha green tea during an eve..."
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#12848840
11 October 2025
An Iranian man holds a cup of matcha green tea latte for a customer during an event in Tehran, Iran, on October 10, 2025. Matcha tea becomes a growing trend among Iranian youths, symbolizing a blend of global health culture and local curiosity for new lifestyles. Popularized through social media and cafes in major cities like Tehran, matcha is seen not just as a drink but as a lifestyle choice, representing mindfulness, fitness, and modern identity. Its vibrant green color and connection to Japanese minimalism make it a fashionable alternative to traditional tea, reflecting how young Iranians embrace global trends while redefining their own cultural tastes.
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#12848848
11 October 2025
An Iranian man holds a cup of Matcha green tea during an event in Tehran, Iran, on October 10, 2025. Matcha tea becomes a growing trend among Iranian youths, symbolizing a blend of global health culture and local curiosity for new lifestyles. Popularized through social media and cafes in major cities like Tehran, matcha is seen not just as a drink but as a lifestyle choice, representing mindfulness, fitness, and modern identity. Its vibrant green color and connection to Japanese minimalism make it a fashionable alternative to traditional tea, reflecting how young Iranians embrace global trends while redefining their own cultural tastes.
Restricted to Editorial Use Only.
Commercial use is not permitted without prior authorization.
Please contact us for more information.