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"Booth Activation"
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#13413728
7 March 2026
A congress attendee plays the legendary Snake game on a custom-built, 2-meter tall retro mobile phone installation at the Vodafone booth during the Fira Gran Via exhibition. The massive replica, inspired by classic early-2000s feature phones like the Vodafone 125, features fully operational giant physical buttons for controls and a large-scale monochromatic display, powered by a modified embedded system to run the iconic arcade game. The telecommunications giant highlights its network heritage alongside 5G-Advanced and AI innovations during the Mobile World Congress (MWC) in Barcelona, Spain, on March 5, 2026.
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