"CEO interview"

#13551650

9 Apr 2026

Choung Yong Suk, CEO of the National Museum Foundation of Korea, speaks during an interview with the foreign press corps at the National Museum of Korea in Seoul, South Korea, on April 9, 2026. Choung announces plans to expand the global reach of ''MU:DS,'' a specialized brand of cultural products inspired by artifacts from the National Museum's collection. The brand name is a portmanteau of ''museum'' and ''goods.'' Choung expresses his ambition for MU:DS to become the definitive cultural brand representing South Korea, aiming for it to be the first choice for anyone seeking a gift that symbolizes the nation.

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#13551651

9 Apr 2026

Choung Yong Suk (center), CEO of the National Museum Foundation of Korea, speaks during an interview with the foreign press corps at the National Museum of Korea in Seoul, South Korea, on April 9, 2026. Choung announces plans to expand the global reach of ''MU:DS,'' a specialized brand of cultural products inspired by artifacts from the National Museum's collection. The brand name is a portmanteau of ''museum'' and ''goods.'' Choung expresses his ambition for MU:DS to become the definitive cultural brand representing South Korea, aiming for it to be the first choice for anyone seeking a gift that symbolizes the nation.

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#13551652

9 Apr 2026

Choung Yong Suk (center), CEO of the National Museum Foundation of Korea, speaks during an interview with the foreign press corps at the National Museum of Korea in Seoul, South Korea, on April 9, 2026. Choung announces plans to expand the global reach of ''MU:DS,'' a specialized brand of cultural products inspired by artifacts from the National Museum's collection. The brand name is a portmanteau of ''museum'' and ''goods.'' Choung expresses his ambition for MU:DS to become the definitive cultural brand representing South Korea, aiming for it to be the first choice for anyone seeking a gift that symbolizes the nation.

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#13551653

9 Apr 2026

Choung Yong Suk, CEO of the National Museum Foundation of Korea, speaks during an interview with the foreign press corps at the National Museum of Korea in Seoul, South Korea, on April 9, 2026. Choung announces plans to expand the global reach of ''MU:DS,'' a specialized brand of cultural products inspired by artifacts from the National Museum's collection. The brand name is a portmanteau of ''museum'' and ''goods.'' Choung expresses his ambition for MU:DS to become the definitive cultural brand representing South Korea, aiming for it to be the first choice for anyone seeking a gift that symbolizes the nation.

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#13551654

9 Apr 2026

Kim Mi-kyung, director of the National Museum Foundation of Korea, speaks during an interview with the foreign press corps at the National Museum of Korea in Seoul, on April 9, 2026. Kim discusses strategic initiatives to enhance the international presence of ''MU:DS,'' the museum's brand of cultural products. Developed in collaboration with local small and medium-sized enterprises, the brand aims to transform traditional Korean artifacts into modern lifestyle goods. Kim highlights the brand's role in promoting Korean culture globally and supporting a sustainable ecosystem for domestic design and manufacturing.

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#13551708

9 Apr 2026

Donghwi Im, manufacturing management team lead of GLUCK, speaks during an interview in front of industrial-scale 3D printers at the company's factory in Paju, South Korea, on April 9, 2026. GLUCK, a South Korean small and medium-sized enterprise specializing in 3D printing technology, is the primary manufacturer behind the National Museum of Korea's popular ''MU:DS'' items, including the Pensive Bodhisattva and Great Gilt-Bronze Incense Burner miniatures. Im discusses the precision engineering required to replicate national treasures into high-quality cultural products, highlighting the role of advanced manufacturing in the global expansion of South Korean museum merchandise.

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#13551709

9 Apr 2026

Donghwi Im, manufacturing management team lead of GLUCK, speaks during an interview in front of industrial-scale 3D printers at the company's factory in Paju, South Korea, on April 9, 2026. GLUCK, a South Korean small and medium-sized enterprise specializing in 3D printing technology, is the primary manufacturer behind the National Museum of Korea's popular ''MU:DS'' items, including the Pensive Bodhisattva and Great Gilt-Bronze Incense Burner miniatures. Im discusses the precision engineering required to replicate national treasures into high-quality cultural products, highlighting the role of advanced manufacturing in the global expansion of South Korean museum merchandise.

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#13541461

6 Apr 2026

SUZUKA, JAPAN - MARCH 28: Toto Wolff, Team Principal of the Mercedes-AMG Petronas F1 Team, speaks to the media following the third practice session ahead of the 2026 Japanese Grand Prix at Suzuka Circuit in Suzuka, Mie Prefecture, Japan, on March 28, 2026.

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#13541465

6 Apr 2026

SUZUKA, JAPAN - MARCH 28: Toto Wolff, Team Principal of the Mercedes-AMG Petronas F1 Team, speaks to the media following the third practice session ahead of the 2026 Japanese Grand Prix at Suzuka Circuit in Suzuka, Mie Prefecture, Japan, on March 28, 2026.

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#13541467

6 Apr 2026

SUZUKA, JAPAN - MARCH 28: Toto Wolff, Team Principal of the Mercedes-AMG Petronas F1 Team, speaks to the media following the third practice session ahead of the 2026 Japanese Grand Prix at Suzuka Circuit in Suzuka, Mie Prefecture, Japan, on March 28, 2026.

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#13541428

6 Apr 2026

SUZUKA, JAPAN - MARCH 29: Toto Wolff, Team Principal and CEO of Mercedes-AMG Petronas F1 Team, reacts after Kimi Antonelli's victory in the 2026 Japanese Grand Prix at Suzuka Circuit in Suzuka, Mie Prefecture, Japan, on March 29, 2026.

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#13513032

29 Mar 2026

SUZUKA, JAPAN - MARCH 29: Toto Wolff, Team Principal and CEO of Mercedes-AMG Petronas F1 Team, reacts after Kimi Antonelli's victory in the 2026 Japanese Grand Prix at Suzuka Circuit in Suzuka, Mie Prefecture, Japan, on March 29, 2026.

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#13513035

29 Mar 2026

SUZUKA, JAPAN - MARCH 29: Toto Wolff, Team Principal and CEO of Mercedes-AMG Petronas F1 Team, reacts after Kimi Antonelli's victory in the 2026 Japanese Grand Prix at Suzuka Circuit in Suzuka, Mie Prefecture, Japan, on March 29, 2026.

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#13506699

28 Mar 2026

SUZUKA, JAPAN - MARCH 28: Toto Wolff, Team Principal of the Mercedes-AMG Petronas F1 Team, is seen following the third practice session ahead of the 2026 Japanese Grand Prix at Suzuka Circuit in Suzuka, Mie Prefecture, Japan, on March 28, 2026.

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#13506701

28 Mar 2026

SUZUKA, JAPAN - MARCH 28: Toto Wolff, Team Principal of the Mercedes-AMG Petronas F1 Team, is seen following the third practice session ahead of the 2026 Japanese Grand Prix at Suzuka Circuit in Suzuka, Mie Prefecture, Japan, on March 28, 2026.

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#13506705

28 Mar 2026

SUZUKA, JAPAN - MARCH 28: Toto Wolff, Team Principal of the Mercedes-AMG Petronas F1 Team, speaks to the media following the third practice session ahead of the 2026 Japanese Grand Prix at Suzuka Circuit in Suzuka, Mie Prefecture, Japan, on March 28, 2026.

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