"People are passing through a traditional market in Jakarta,..."

#11085658

19 March 2024

People are passing through a traditional market in Jakarta, Indonesia, on March 19, 2024. Ramadan is the most important time for Muslims in Indonesia. During Ramadan, consumer behavior and habits change significantly, particularly in terms of purchasing and consuming products. Price often becomes the most crucial factor to consider when buying essentials, as consumers tend to look for cheaper places offering many discounts to help reduce their expenses. Traditional markets are a popular option for those in the lower income category. Meanwhile, wholesale stores are becoming a preferred choice for consumers in the medium income segment who are seeking an affordable place to shop for their essential needs.

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