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Red Lobster Eyeing Chapter 11 Bankruptcy After "Endless Shrimp" Loss
Red Lobster restaurant is being seen at 5201 S Pulaski Rd in Chicago, Illinois, United States, on May 15, 2024. Red Lobster is considering Chapter 11 bankruptcy to recoup $11 million in losses from its endless shrimp promotion. Red Lobster's ''Ultimate Endless Shrimp'' promotion last year is being considered a limited-time offer, but it is bringing in an adequate number of new customers, so the chain is adding it to its permanent menu in June. Customers are gorging on it, and Red Lobster is reporting fourth-quarter 2023 losses of $12.5 million. (Photo by Kyle Mazza/NurPhoto)
Photo Details
| Photo ID | #11241959 |
|---|---|
| Date Taken | |
| Location | N/A |
| Photographer | Kyle Mazza/NurPhoto |
| Category | Crime, Law and Justice |
| Copyright | © 2026 NurPhoto - Kyle Mazza/NurPhoto |
Related Keywords
Red Lobster
restaurant
5201 S Pulaski Rd
Chicago
Illinois
United States
May 15
2024
Chapter 11 bankruptcy
$11 million losses
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Ultimate Endless Shrimp
limited-time offer
permanent menu
June
new customers
fourth-quarter 2023
$12.5 million losses
Kyle Mazza
NurPhoto
financial trouble
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bankruptcy protection
economic impact
promotional offer
customer influx
business strategy
seafood chain
financial recovery
operational losses
dining promotion
menu addition
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