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Mobile World Congress

The Google Cloud logo is illuminated on a large-scale Gobo-projection and back-lit OLED signage at the entrance of the Google Cloud Zone in Hall 2 during the Mobile World Congress in Barcelona, Spain, on March 5, 2026. For the 2026 edition, the branding emphasizes Google's commitment to ''AI-Native Telco'' infrastructure, showcasing the integration of Gemini 1.5 Pro and Gemini 1.5 Flash models within the Vertex AI platform for network automation. The exhibit features the latest Google Distributed Cloud (GDC) hardware powered by the TPU v6 (Tensor Processing Unit) architecture, specifically designed to run high-speed generative AI agents at the network edge. The display is showcased alongside the Google Pixel 10 Pro, which serves as an interface for managing cloud-based network digital twins, utilizing its Google Tensor G5 processor and 50-megapixel triple camera system (featuring the Samsung GNK main sensor) to perform real-time visual audits of server racks and fiber connections directly through the Google Cloud console. (Photo by Joan Cros/NurPhoto)

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